History
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- Member for
- 45 weeks 1 day
Account Information
- First Name
- Diane
- Last Name
- Wilkens
- Agent Biography
Profile of Success
Diane joins Prudential Homelife Realty with over 11 years of real estate marketing experience, having worked for two other large firms in the Chicago market area, one Prudential affiliate office and Koenig & Strey GMAC Real Estate. She has given Prudential Homelife Realty a new, fresh consumer-oriented image that has set a warm, friendly tone for the company, sales associates and staff.
At Prudential, Diane served as the Director of Marketing, overseeing their annual marketing budgets and managing the graphic artist and PR staff. In a Creative Director role, she gave the company materials a much-needed overhaul that would serve to better brand the real estate firm in the marketplace and make it more publicly known that Prudential wasn't just a quality provider of life insurance and financial planning services, but a full service source for real estate in the Chicago metropolitan area.
At Koenig & Strey GMAC Real Estate, Diane managed an in-house advertising staff of eight. Her role there included monitoring property inventory, allocating ad expenditures and training for new real estate sales associates on advertising/marketing tools and techniques. Standards were especially high, having been the exclusive and local affiliate for Sotheby's International Realty at that time. She was involved in the launch of the campaign for the new construction high-rise development project, Trump International Hotel and Tower in Chicago and worked on many of the development's image files, to optimize them for press in advertising, and wide array of collateral materials. She was also involved in special projects for public relations needs for the Trump ground breaking ceremony and ongoing exclusive sales events.
Diane has served on the Marketing Advisory Board for Prudential Real Estate Affiliates in 2006 and 2007. This Board is comprised of influential real estate marketing veterans within the U.S. and Canadian Prudential network. She is a participant in the Prudential Ad Focus Group which meets twice a year to plan marketing strategies for Prudential's affiliates nationwide.
Diane was born in Evanston and has lived in Chicago and suburbs most of her life. She has a Bachelor of Science degree in Marketing and Management and has since completed additional training in a myriad of computer design applications, typography, color theory and pre-press production at two well-known Chicago design schools.
- Job Title
- Director of Marketing
- Office
- Printers Row
- Office Phone
- 312-264-4747
- Office Fax
- 312-264-4947